I have decided to become a Social Media Guru. However, if current figures are to be believed I need to get moving quickly before people no longer LIKE the idea.

Statistics* show that by 2015:

1. 1 in 3 of the World’s population will be Social Media Specialists:
2. 1 in 4 will be Social Media Experts and:
3. an amazing 1 in 6 will ascend to ‘Guru’ status

Note: Statistics also show that 76% of stats are made up, with 48% concocted to Form The Basis Of An Argument, 23% to settle a bet, 61% to underline a strategy in the absence of any evidence and an alarming 93% to decide who buys the next pint.